Andrew McMasters

A seasoned 3D Visualization artist and VFX specialist, I began my career in 2007 and have since built an international portfolio across the U.S., Germany, and the UK—delivering high-impact visual work for major automotive brands, film productions, and digital campaigns. With a strong foundation in both creative and technical leadership, I’ve led teams, shaped pipelines, and adapted seamlessly to remote, high-performance environments.

drewmcmasters@gmail.com

+44 7727728428

Production Videos

LOTUS CARS CONFIGURATOR FOR DEMO AND VR

A recent demonstration for Lotus to show that we could quickly go from design to web configurator to VR to presentation in the span of 2 weeks, pushing the quality and flexibility to it's current potential.

JAGUAR WEB & BROCHURE MEDIA

Our first online configurator vehicle for Jaguar Land Rover, with all other vehicles in the pipeline for both Jaguar and Land Rover websites set to replace current models.

PINOCCHIO TV FILM

A 2 part series film for Client: FFP New Media, ARD UND WDR.

I worked on many shots on this film, including lighting, animation and animation supervision with a small but talented team of young individuals.

LOTUS ENGINEERING

One of the projects I worked on for Lotus. This time for Lotus Engineering to display the inner workings of their Evija.

VISUAL EFFECTS MEDIA

A Demo of production work over the years for mostly commercial work.

VOLKSWAGEN WEB & PRINT MEDIA

Starting as Senior 3D Operator, was eventually tasked to improve workflow and design for the IHDCC online configurator, as well as materials and paints from the TAC7 library.

Later, assisting in the production of print media.

WORK EXPERIENCE

VISUALIZATION ASSET AND DATA PREP PIPELINE MANAGEMENT
LUCID MOTORS

2021-Present

Responsible for creating and setting the standards for the visualization assets and developing the digital marketing twin pipeline. This involves new ways of working through updating softwares, creating python tools to have a smooth and seemless automation process.

VISUALIZATION MANAGER
GEELY DESIGN UK/BENTLEY MOTORS

2019 - 2020

Responsible for creating and setting the standards, look and feel for the Visualization Department. Pipeline Development. Lighting. Texturing. VR.

TECHNICAL SUPERVISOR
MACKEVISION FOR JAGUAR LAND ROVER

2016 - 2018

Responsible for leading a team of 12 employees which includes maya modellers, Deltagen artists, and a freelance print team.

ART DIRECTOR/SENIOR 3D OPERATOR
DIGITALE BILDER FABRIK FOR VOLKSWAGEN AG

2014 - 2016

Art Direction. Lighting. Rendering. Texuring. Modelling. Look Dev. Pipeline Development.

EDUCATIONAL EXPERIENCE

OTIS COLLEGE OF ART & DESIGN

2004-2007

Bachelor of Arts Degree
Digital Media for Visual Effects and Motion Graphics

CUESTA COLLEGE

2002-2004

Associates Degree in General Education
With a focus in Fine Arts